YouTube / #NichtEgal «Just switching off»

What impressions do refugees have to deal with on a daily basis? For YouTube Germany's #NichtEgal campaign, we produced a 360° film in which viewers experience sensory overload on their own bodies.

As part of the #NichtEgal campaign, YouTube Germany commissioned us with a total of three short films. The second film shows the charms escapees have to deal with on a daily basis.

The goal was to emotionally appeal to the audience through the 360° film and to give them a realistic impression of what refugees experience every day.

For this purpose, we chose an everyday office environment in which we placed various scenes from the frightening everyday life of refugees.

Through the wild sound recordings, which reproduce shreds from various scenes and the flickering of the screen, the viewer gets a really oppressive feeling already after a short time.

The online video was an important part of the large-scale #NichtEgal campaign to less hatred and more openness and tolerance towards refugees.

The production was realized in cooperation with VICE Germany.

Year

2016

Client

YouTube Germany, Hamburg

Idea

Johannes Auer

Director & Executive Producer

Richard Böhringer

Client

Alexander T. Faehndrich (TERTIUS sounds)