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Ringier “The Global Baby”

The “Nevermind” cover, restaged under water

Up close, underwater and at a birth: for the second issue of “the collection”.

  • Conception
  • Camera
  • Programming
  • Production management
Drei Kleinkinder in Badehosen schweben mit ausgestreckten Armen unter Wasser in einem gekachelten Becken
Drei Kleinkinder tauchen unter Wasser in einem Schwimmbecken, das mittlere streckt die Arme aus, ringsum Luftblasen, darüber die
Tablet mit der Titelseite «The Global Baby» von «the collection», ein Fötus im Mutterleib und drei Kapitelknöpfe

For “The Global Baby”, the cover of Nirvana’s “Nevermind” was restaged underwater, the camera in the pool with the toddlers. It was present at a birth, with sound.

The interactive magazine tells of artificial insemination, surrogacy and embryo donation. All-round images and interactive elements lead right into it.

Published in May 2011 as a magazine and as an app of its own, worldwide in German, English and Chinese. Part of the collaboration with Ringier.

  • ClientRingier
  • FieldJournalism
  • Year2011

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