{"id":1679,"date":"2016-12-01T00:00:06","date_gmt":"2016-12-01T00:00:06","guid":{"rendered":"https:\/\/v2018.concept360.ch\/?p=1679"},"modified":"2018-12-20T14:10:19","modified_gmt":"2018-12-20T14:10:19","slug":"google-nichtegal-einfach-abschalten","status":"publish","type":"post","link":"https:\/\/www.concept360.ch\/de\/google-nichtegal-einfach-abschalten\/","title":{"rendered":"YouTube \/ #NichtEgal \u00abEinfach abschalten\u00bb"},"content":{"rendered":"[vc_row][vc_column width=&#8220;1\/3&#8243;][vc_column_text]<span style=\"font-weight: 400;\">Im Rahmen der Kampagne #NichtEgal beauftragte uns YouTube Deutschland mit insgesamt drei Kurzfilmen. Der zweite Film zeigt mit welchen Reizen Fl\u00fcchtende tagt\u00e4glich umgehen m\u00fcssen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Das Ziel war, die Zuschauer durch den 360\u00b0 Film emotional anzusprechen und ihnen einen realistischen Eindruck zu geben, was Fl\u00fcchtende tagt\u00e4glich erleben. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Wir w\u00e4hlten zu diesem Zweck eine allt\u00e4gliche B\u00fcroumgebung, in welche wir verschiedenste Szenen aus dem furchterregenden Alltag von Fl\u00fcchtenden platzierten. <\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8220;1\/3&#8243;][vc_column_text]<span style=\"font-weight: 400;\">Durch die wilden Tonaufnahmen, welche Fetzen aus verschiedensten Szenen wiedergeben und das flackern des Bildschirms, erh\u00e4lt der Zuschauer schon nach kurzer Zeit ein richtig beklemmendes Gef\u00fchl.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Das Online-Video war ein wichtiger Bestandteil der gross angelegten Kampagne #NichtEgal zu weniger Hass und mehr Offenheit sowie Toleranz gegen\u00fcber Fl\u00fcchtenden.<\/span><\/p>\n<p>Die Produktion wurde in Zusammenarbeit mit\u00a0<a class=\"wpel-icon-right\" href=\"http:\/\/www.vice.com\/de\" target=\"_blank\" rel=\"external noopener noreferrer\" data-wpel-link=\"external\">VICE Deutschland<\/a>\u00a0realisiert.[\/vc_column_text][\/vc_column][vc_column width=&#8220;1\/3&#8243; el_class=&#8220;credits&#8220;][vc_column_text]\n<h3>Jahr<\/h3>\n<p>2016<\/p>\n<h3>Kunde<\/h3>\n<p>YouTube Deutschland, Hamburg<\/p>\n<h3>Idee<\/h3>\n<p>Johannes Auer<\/p>\n<h3>Regie &amp; Executive Producer<\/h3>\n<p>Richard B\u00f6hringer<\/p>\n<h3>Ton<\/h3>\n<p><a href=\"http:\/\/www.tertius.ch\"><span style=\"font-weight: 400;\">Alexander T. Faehndrich (TERTIUS sounds)<\/span><\/a>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8220;1\/3&#8243;][vc_column_text]Im Rahmen der Kampagne #NichtEgal beauftragte uns YouTube Deutschland mit insgesamt drei Kurzfilmen. Der zweite Film zeigt mit welchen Reizen Fl\u00fcchtende tagt\u00e4glich umgehen m\u00fcssen. Das Ziel war, die Zuschauer durch den 360\u00b0 Film emotional anzusprechen und ihnen einen realistischen Eindruck zu geben, was Fl\u00fcchtende tagt\u00e4glich erleben. Wir w\u00e4hlten zu diesem Zweck eine allt\u00e4gliche B\u00fcroumgebung,&hellip;<\/p>\n","protected":false},"author":2,"featured_media":2010,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[46,57,44,45],"class_list":["post-1679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate","tag-projektleitung","tag-konzeption","tag-kamera","tag-post-produktion"],"acf":{"photo_gallery":{"project_images":[[{"id":1685,"title":"go21610_showcase_galerie_02","caption":"","full_image_url":"https:\/\/www.concept360.ch\/wp-content\/uploads\/2018\/10\/go21610_showcase_galerie_02.jpg","thumbnail_image_url":"https:\/\/www.concept360.ch\/wp-content\/uploads\/2018\/10\/go21610_showcase_galerie_02-150x150.jpg","large_srcset":"https:\/\/www.concept360.ch\/wp-content\/uploads\/2018\/10\/go21610_showcase_galerie_02-1024x576.jpg 1024w, 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